In the world of marketing there are three types of media: Owned, Paid, and Earned. Owned media consists of branded content created by your company, about your company (articles, graphics, posts, etc.). Paid media is advertising you pay for to gain reach…
Displaying: Operating Your Tax Business
What Should You Include In Your Tax Office Personnel Manual?
Bringing a new employee on board is always exciting – whether it’s the first time or the 100th time. You’ve vetted your candidate and are confident that they will be an invaluable asset to your team. Shaking their hands and showing them…
Beginning of the Year Checklist for Tax Entrepreneurs
The beginning of the year for every entrepreneur signals a fresh start. New beginnings, new goals, resolutions, habit changes… And of course, a long list of tasks. For tax professionals, the beginning of the year is a frantic one as you are…
Prep tax clients with these great resources from the IRS
Happy New Year! It’s January 2020. Have you been prepping your clients for the upcoming tax season? Good the news. The IRS has some great resources that you can use to get in front of clients to get them prepped and ready…
Tax Marketing Strategies to Bring in New Business
If you haven’t already started developing your marketing plan for 2020, now’s the time! Another tax season is almost upon us and just like last year, you’re going to have a lot of confused taxpayers on your hands with big competition from…
The Benefits of Cloud Computing
Did you know that support for Windows 7 will be expiring on January 14th, 2020? That means, if you haven’t already, now is the time to embrace Cloud Computing and make the inevitable transition instead of buying more hardware. What Is Cloud…
Celebrating Tax Entrepreneurs
November 19th was National Entrepreneur Day and this week happens to be Global Entrepreneurship Week. Why celebrate entrepreneurs? Because they are the heart and soul of this country. Entrepreneurs are responsible for some of the most innovative ideas and products. They constantly…
5 Reasons Veterans Make Great Tax Preparers
There’s nothing more honorable than serving your country. Our Veterans should be honored and revered as heroes. Unfortunately, once their service is over, many veterans find it hard to translate their skills to careers. Here’s the thing. What you learn in service…
Are Tax Bank Products the Right Fit for You and Your Clients?
Did you know that, according to the FDIC, over six percent of American households did not have or use a bank? And that nearly nineteen percent more are considered “underbanked?” (Underbanked people have a checking or savings account but also use financial…
Is Your Business Prepared for a Natural Disaster?
A major disaster could not only affect your family, home, and possessions, it could have a big impact on your business, causing damage, loss in income or worse – you could be forced to close down. In fact, approximately 25% of businesses…
The Cost of Toxic Employees
It’s important that employees feel safe within their environment. After all, the workplace is where they spend a good majority of their time, and everyone deserves to feel respected and secure. However, as business owners, we often come face-to-face with toxic employees…
Is Your Wordpress Website Up-to-Date?
If you’ve got a website, we’re willing to bet it was built on Wordpress (ours is). As one of the most popular content management systems on the market, Wordpress is relatively user friendly with lots of great themes and plugins for optimizing.…